Bookdepository.com already deliver free to HK, beating local Paddyfield, Dymocks, Swindon, Page One etc.. and Amazon et al. But I noticed recently that – when you click through to their website – their prices didn’t correlate with the prices thrown up on comparison websites like bookbrain.com (or megashopbot.com which compares the comparison sites!). Often prices doubled.
For instance, a search for ‘Korea Lonely Planet’ throws up Book Depository as cheapest, with free worldwide delivery, at £11.81.
Splendid, until you click the link through and find it at £15.14 on their website…
To test if they were using IP geolocation to offer higher prices to foreign site visitors, I looked at the same page through a UK proxy… 54% off? Jackpot: